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Developing the Mag 12 BUZZ Worm

By staff

Big Worm Goals

When looking to develop the Mister Twister Mag 12 BUZZ Worm, we wanted a big bass worm that would fire up large schools on deep ledges and get the big bites in deep brush piles. To accomplish this, we made two phone calls to start the process. 

Mister Twister's Mag 12 BUZZ Worm in "cranapple" color

Advice From the Pros

The first call was to Bassmaster ELITE Series Pro and 2014 FLW Tour rookie of the year Clent Davis, an accomplished pro on ledge fishing. Our second call was to 2-time BASSMASTER Classic Qualifier, 2015 Bass Nation Champion, 2014 ABA National Champion, and 2012 BASSMASTER Weekend Series National Champion Albert Collins; a deep brush pile master on Sam Rayburn and Toledo Bend. 

The excitement from these two anglers to be part of this process was the start that Mister Twister needed to begin this project! With their help, the first design for tournament testing began in June of 2016. From our previous experience with our 11” Phenom worm, when it was in production, we wanted to go after the X-Factor outside of the night fishing, big bass worm that we had in the Phenom. 

After four months of testing, tweaking, and changes per their insight in 2016; we knew that we had a winner. So, we got ready for the 2017 bite and had final prototypes of the Mag 12 BUZZ Worm in the two-pro’s hand for the post spawn and summer months.  

Feedback from the Pros

Mister Twister’s Mag 12 BUZZ Worm was in Davis’ lure rotation for his 5th place finish at the FLW Costa event on Kentucky Lake in June. “I’ve caught them flipping reeds in Florida to dragging ledges on the Tennessee River system. This bait is a bass getter” says Davis. “When the bite gets tough and when I am looking for that kicker, I turn to the Mag 12 BUZZ Worm”. 

We appreciated Bass Elite Series Pro Clent Davis's insight on the Mag 12 BUZZ Worm

On the deep brush piles, Collins says “the 12” BUZZ worm is one of those game changers for me. I catch big fish on the Hang 10!, but with the Mag 12 BUZZ Worm, I have the confidence that at some point I will get some upgrades”. 

The new Mister Twister Mag 12 BUZZ Worm is a large profile, big bass worm with enticing tail action that settles with a natural look. Collins commented to us in the testing phase, “look at this worm, it’s looks like something dying in the water and the big bass will grab it” while seeing the lure slowly settle in the bottom of one of his cattle stock tanks on his ranch. 

On high pressured lakes like Lake Fork in Texas, guide Zach Hughes has been testing them this summer. “A big, long worm with the action this style of tail puts out has been a game changer for me this summer. It’s a bait that bass haven’t seen before and they flat out eat it. For the heat of the summer months, the Mag 12 BUZZ Worm has been my go to bait for giant Lake Fork Texas Bass” says Hughes. 

Mister Twister asked GoPro / Nitro Pro and Twister Team member Greg Yates for a cover photo for our 2018 catalog. Yates did not disappoint us as he traveled throughout the southeast fishing some great lakes while working the Big Bass Tour events in April and May. 

Go Pro / Nitro Pro and Mister Twister team member Greg Yates with Mag 12 BUZZ Worm catch!

We were not disappointed with the number of post spawn photos that we received. Yates added “Simply put, the new BUZZ Worm is incredible! Big bass can’t refuse the unique swimming action. Using my GoPro cameras, I’ve witnessed the underwater action firsthand and I can assure you, there’s nothing in its league”.

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